The Toy Box – ABC

The Toy Box – ABC

TV

I was chosen as a designer to participate in ABC’s “The Toy Box” design competition TV Show and won second place during out of 35 Toy inventors during the show.

About The Toy Box:
The Toy Box is the ultimate toy-competition series, providing talented designers with the chance of a lifetime: an opportunity to bring their toy concept to life by Mattel. Hosted by Eric Stonestreet (Modern Family), the toys – and their inventors – are put through a series of trials and tests before facing the ultimate judges – a panel of no-nonsense, toy-loving kids.

After the show:
Since only the winner got their toy produced by Mattel, Toys “R” Us reached out to me to work with them to bring my Lightbox Terrier to life as a product line. Toys “R” Us and I worked for a couple months perfecting my design so it could be mass produced without losing its “essence”. We also worked on two other products that would be part of the Terrier-Lightbox line.

Terry was ready for production and set to hit the stores Fall 2018. Unfortunately Toys “R” Us declared bankrupcy and his production had to be cancelled. Attached are a couple sketches of my work with Toys “R” Us.

ABC link

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